Political polling is notoriously unreliable. The ever brilliant politicalbetting.com keeps us novice commentators in check, and a healthy degree of scepticism prevents and rash judgements being made - but polls are nonetheless an invaluable tool to judge what the country is thinking. This evening sees news about two polls for tomorrow’s Sunday Telegraph and News of the World, both bringing bad news for Labour.
The News of the World poll is very similar to that conducted just before the Autumn election was cancelled. It looks at 145 key Tory/Labour marginal seats, calculating how many of them would change hands. Six months ago, Labour would have come away with a reduced majority. Today, the Tories would win a majority of 64. The poll is flawed in several respects - not least its narrow-minded focus on key marginals. But the fact remains that 131 of the 145 closest seats would be lost to the Conservatives. Idiot-proof analysis follows on the News of the World website:
In October, Gordon Brown called off an early General Election after a similar News of the World poll revealed he would lose over 49 seats.
In just six months those losses have more than DOUBLED, and David Cameron is now establishing clear blue water between the Tories and the embattled Labour Party.
It is a devastating blow to Gordon Brown just days before the local and London elections, when Labour are expected to suffer heavy losses.
In words particularly humiliating for Brown, it is argued that he is losing the debate to the party that is not debating:
Despite the fact that the Tories have not unveiled detailed policies in most areas, they are crucially winning the debate about who has the best ideas to run the country.
After taking over as Prime Minister Gordon Brown won widespread praise and respect for his handling of attempted car bombs in Glasgow on London.
But David Cameron now has a six point lead over Brown on the War on Terror.
The poll is particularly useful in telling seat-by-seat results, only otherwise possible upon extrapolation through systems like Electoral Calculus:
Today’s poll shows Chancellor Alistair Darling (majority 7,242), Home Secretary Jacqui Smith (2,716), Business Secretary John Hutton (6,037) and Transport Secretary Ruth Kelly (2,064) would all lose their seats.
And Labour now face a desperate battle to hold the formerly safe seat of Crewe and Nantwich in next month’s by-election caused by the death of MP Gwyneth Dunwoody .
Her 7,078 majority would disappear, giving the Tories a huge morale boost.
One final note for those sceptical about the role of next Thursday’s local elections in determining the national party standings:
In the wake of Thursday’s elections Labour Cabinet Ministers will say the local elections do not reflect the national picture.
But today’s poll shows just 19% say they will vote according to local issues.
A similar poll caused Brown to cancel an election. Now things are so much worse for him, I wonder whether he regrets not going to the people for a mandate. A 9-point swing to the Tories matches that gained by Labour in 1997: a humiliating end to the New Labour project. Brown must really be regretting not calling an election in the Autumn. That fortnight six months ago really changed the course of events for the next few years: the Tory party conference was a spectacular demonstration of how unity can be kept in times of crisis, and Brown’s indecision over the election demonstrated why the least worst option is often the only option.
The second poll out tomorrow is the latest from ICM in the Sunday Telegraph. The poll shows a 10 point lead for the Tories. But compared to ICM’s Guardian poll of a few days ago, the gap has widened by 5% because Labour has lost 5%. In other words, the Tories have not won voters over with the wranglings over the 10p tax rate; Labour have lost them. The obvious qualification is that the Tory share of the vote is much higher than it was a few months and years ago.
In all of this the LibDems are holding steady on 18% - a result that would more or less halve the number of MPs returned to Westminster. As I highlighted the other day, it looks as if Clegg might struggle to hold his seat. The inevitable crisis of leadership in the Labour party may well be matched in the LibDems.
Having explored the irrelevant tangent, one must consider just how permanent these poll leads are. This has been a very bad few weeks for Labour, but voters have short memories and the polls might yet turn again. At the very least, the Tories will have to work to convince voters to support them in order to consolidate any lead. It is clear, however, that too many bad weeks leaves voters simply unprepared to consider giving a party the benefit of the doubt. We are not there yet, but I think Labour will struggle very hard to stave off what now looks almost inevitable.
The last week has seen three national papers endorsing Boris Johnson for Mayor: the Sun, Telegraph and Times. The Tories can now count on Murdoch support in 2010 - he doesn’t tend to back losers. If Johnson wins on Thurday and the Tories sweep the board in the local elections, the press will look to the Tories as the deliverer of good things. The public eye will be on the only governing Conservative in Boris Johnson - any major mistakes could be lethal, but if he delivers it will be to Tory benefit. Like the SNP in Scotland, Labour have played the expectations game: if, like the SNP, Johnson performs well, Labour’s ratings will fall through the floor, like in Scotland.
So, the tide is turning, but has not turned just yet. As I have said, though, the change is almost inevitable.